About BEAT ICE
Living in Hayama
At BEAT ICE, we hope to create a circle of smiles through what we call "Nougaku" — the joy of farming, inspired by the joy of music.
It has grown from the days we have quietly woven together, side by side, in Hayama's TANADA (terraced rice fields).
Something at once nostalgic and new — a flavour that lingers gently in the heart, like music.
BEAT ICE Official WebsiteWhat We Do
Ice Cream Made with Rice from Hayama's TANADA
Ice cream made with rice we grow ourselves, naturally sweetened with Amazake (a sweet fermented-rice drink).
Discover Hayama Ice Cream
Ice Cream for Local School Lunches
Our ice cream is served as part of school lunches in the local community. We also occasionally visit classrooms to talk with students about Hayama's TANADA.
Read the BEAT ICE Story
Life in the Rice Fields
Together with our friends, we tend the TANADA and grow rice with the changing seasons.
Read about the TANADAWe also share glimpses of our ice-cream making and life in the TANADA on Instagram.